{"id":2182,"date":"2026-05-13T19:12:59","date_gmt":"2026-05-13T19:12:59","guid":{"rendered":"https:\/\/gezginraporu.com\/index.php\/2026\/05\/13\/yeni-nesil-ozel-yag-cozumleriyle-10-milyar-dolarlik-ihracat-vizyonu\/"},"modified":"2026-05-13T19:12:59","modified_gmt":"2026-05-13T19:12:59","slug":"yeni-nesil-ozel-yag-cozumleriyle-10-milyar-dolarlik-ihracat-vizyonu","status":"publish","type":"post","link":"https:\/\/gezginraporu.com\/index.php\/2026\/05\/13\/yeni-nesil-ozel-yag-cozumleriyle-10-milyar-dolarlik-ihracat-vizyonu\/","title":{"rendered":"Yeni nesil \u00f6zel ya\u011f \u00e7\u00f6z\u00fcmleriyle 10 milyar dolarl\u0131k ihracat vizyonu"},"content":{"rendered":"<p class=\"press-spot\" style=\"font-weight:bold;font-size:1.15em;line-height:1.5;margin-bottom:1.2em\"><strong>\u0130stanbul\u2019da d\u00fczenlenen lansmanda f\u0131r\u0131nc\u0131l\u0131k ve \u015fekerleme sanayisine y\u00f6nelik yeni nesil \u00f6zel ya\u011f portf\u00f6y\u00fcn\u00fc tan\u0131t\u0131ld\u0131. \u015eMS Kopuz Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u015eemsi Kopuz, T\u00fcrkiye\u2019nin 3,4 milyar dolarl\u0131k at\u0131\u015ft\u0131rmal\u0131k ve \u015fekerli mamul ihracat\u0131n\u0131 2030\u2019lu y\u0131llarda 10 milyar dolar seviyesine ta\u015f\u0131ma hedefiyle \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 s\u00f6yledi.<\/strong><\/p>\n<p style=\"line-height:1.7;margin-bottom:1em\">\u0130STANBUL \u2013 T\u00fcrkiye\u2019nin en b\u00fcy\u00fck end\u00fcstriyel hammadde ve kuru g\u0131da tedarik\u00e7ilerinden biri olan \u015eMS Kopuz, yeni nesil \u00f6zel ya\u011f portf\u00f6y\u00fcn\u00fc sekt\u00f6r profesyonelleriyle bulu\u015fturdu.<br \/>\nEtkinlikte; f\u0131r\u0131nc\u0131l\u0131k ve \u015fekerleme sekt\u00f6rlerine y\u00f6nelik geli\u015ftirilen FlexiBetter, CBT Gold, Prestine serisi ile shea bazl\u0131 \u00f6zel ya\u011f \u00e7\u00f6z\u00fcmleri tan\u0131t\u0131ld\u0131. Bunge ve \u015eMS Kopuz i\u015f birli\u011fi kapsam\u0131nda son \u00fc\u00e7 y\u0131lda 20\u2019den fazla \u00f6zel ya\u011f \u00e7\u00f6z\u00fcm\u00fcn\u00fcn T\u00fcrkiye pazar\u0131na sunuldu\u011fu, bu \u00fcr\u00fcnlerin 70\u2019in \u00fczerinde aktif m\u00fc\u015fteriye ula\u015ft\u0131\u011f\u0131 belirtildi.<br \/>\nTedarik zincirindeki k\u0131r\u0131lganl\u0131\u011fa \u00e7ok merkezli \u00e7\u00f6z\u00fcm<br \/>\nLansmanda, yeni \u00fcr\u00fcn portf\u00f6y\u00fcn\u00fcn yaln\u0131zca performans ve maliyet avantaj\u0131 de\u011fil, ayn\u0131 zamanda tedarik g\u00fcvenli\u011fi a\u00e7\u0131s\u0131ndan da \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131 vurguland\u0131. Son be\u015f y\u0131lda pandemi, sava\u015flar, K\u0131z\u0131ldeniz ve S\u00fcvey\u015f Kanal\u0131 kaynakl\u0131 lojistik sorunlar\u0131n k\u00fcresel g\u0131da tedarik zincirlerinin ne kadar k\u0131r\u0131lgan oldu\u011funu ortaya koydu\u011fu ifade edildi.<br \/>\nBunge ve \u015eMS Kopuz\u2019un, ayn\u0131 kalite ve standarttaki \u00fcr\u00fcnleri Malezya, Hollanda, \u00c7in, Endonezya ve farkl\u0131 \u00fcretim merkezlerinden tedarik edebilme kapasitesiyle \u00fcreticilerin arz risklerini azaltmay\u0131 hedefledi\u011fi kaydedildi. Bu \u00e7ok merkezli yap\u0131 sayesinde, T\u00fcrk g\u0131da sanayisinin k\u00fcresel dalgalanmalara kar\u015f\u0131 daha esnek ve rekabet\u00e7i hale gelmesinin ama\u00e7land\u0131\u011f\u0131 belirtildi.<br \/>\nF\u0131r\u0131nc\u0131l\u0131k ve \u015fekerleme sanayisine yeni alternatifler<br \/>\nLansmanda \u00f6ne \u00e7\u0131kan \u00fcr\u00fcnlerden FlexiBetter, kruvasan, milf\u00f6y ve kurabiye gibi katmanl\u0131 hamur \u00fcr\u00fcnleri i\u00e7in geli\u015ftirilen, s\u00fct ya\u011f\u0131na alternatif yenilik\u00e7i bir \u00e7\u00f6z\u00fcm olarak tan\u0131t\u0131ld\u0131. \u00dcr\u00fcn\u00fcn, \u00fcretim s\u00fcrecinde daha istikrarl\u0131 sonu\u00e7lar elde edilmesine, i\u015flenebilirli\u011fin kolayla\u015fmas\u0131na ve nihai \u00fcr\u00fcnde istenen doku ile g\u00f6r\u00fcn\u00fcm\u00fcn korunmas\u0131na katk\u0131 sa\u011flamas\u0131 hedefleniyor.<br \/>\n\u015eekerleme kategorisinde konumlanan CBT Gold, \u00e7ikolata benzeri \u00fcr\u00fcnlerde lezzet, doku ve \u00fcretim verimlili\u011fini birlikte sunmay\u0131 ama\u00e7l\u0131yor. Kakao ya\u011f\u0131na yak\u0131n \u00f6zellikleriyle \u00f6ne \u00e7\u0131kan \u00fcr\u00fcn\u00fcn, \u00fcreticilere daha kontroll\u00fc bir s\u00fcre\u00e7 ve t\u00fcketici taraf\u0131nda dengeli bir tat deneyimi sundu\u011fu ifade edildi.<br \/>\nPrestine serisi ise dolgu ya\u011flar\u0131 alan\u0131nda geli\u015ftirildi. S\u0131cak iklim ko\u015fullar\u0131nda \u00fcr\u00fcn kalitesinin korunmas\u0131na katk\u0131 sa\u011flayan seri; pralinden gofrete, f\u0131nd\u0131k bazl\u0131 dolgulardan havaland\u0131r\u0131lm\u0131\u015f \u00fcr\u00fcnlere kadar geni\u015f bir kullan\u0131m alan\u0131na hitap ediyor.<br \/>\nEtkinlikte ayr\u0131ca shea bazl\u0131 \u00e7\u00f6z\u00fcmler, kakao ya\u011f\u0131na alternatif se\u00e7enekler aras\u0131nda \u00f6ne \u00e7\u0131kt\u0131. \u00d6zellikle \u00e7ikolata, s\u00fcr\u00fclebilir krema, dondurma ve \u015fekerleme kategorilerinde \u00fcreticilere maliyet, s\u00fcrd\u00fcr\u00fclebilirlik ve \u00fcr\u00fcn \u00e7e\u015fitlili\u011fi a\u00e7\u0131s\u0131ndan yeni imk\u00e2nlar sundu\u011fu belirtildi.<br \/>\n\u015eefler \u00fcr\u00fcnleri mutfakta test etti<br \/>\nYeni portf\u00f6y\u00fcn tan\u0131t\u0131m\u0131nda Divan \u015feflerinin katk\u0131s\u0131 da \u00f6zel bir yer tuttu. Divan, tan\u0131t\u0131lan \u00e7\u00f6z\u00fcmleri erken a\u015famada deneyen ve \u00fcr\u00fcn performans\u0131n\u0131 profesyonel mutfaklarda test eden m\u00fc\u015fteriler aras\u0131nda yer ald\u0131. Lansmanda sunulan kruvasanlar ve farkl\u0131 f\u0131r\u0131nc\u0131l\u0131k \u00fcr\u00fcnleri, bu i\u015f birli\u011finin somut \u00f6rnekleri olarak kat\u0131l\u0131mc\u0131lar\u0131n be\u011fenisine sunuldu.<br \/>\nBu y\u00f6n\u00fcyle etkinlik, yaln\u0131zca bir \u00fcr\u00fcn lansman\u0131 de\u011fil; sanayi, teknik ekipler ve profesyonel mutfaklar\u0131n ortak \u00fcr\u00fcn geli\u015ftirme s\u00fcrecinin de vitrini oldu.<br \/>\n\u201cT\u00fcrkiye bu alanda d\u00fcnyan\u0131n ilk be\u015f \u00fclkesi aras\u0131nda\u201d<br \/>\n\u015eMS Kopuz Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u015eemsi Kopuz, etkinlik sonras\u0131 yapt\u0131\u011f\u0131 de\u011ferlendirmede, de\u011fi\u015fen t\u00fcketim al\u0131\u015fkanl\u0131klar\u0131yla birlikte at\u0131\u015ft\u0131rmal\u0131k \u00fcr\u00fcnler ve \u015fekerli mamuller sekt\u00f6r\u00fcn\u00fcn d\u00fcnyada h\u0131zla b\u00fcy\u00fcyen stratejik alanlardan biri haline geldi\u011fini s\u00f6yledi.<br \/>\nT\u00fcrkiye\u2019nin bu alanda 3,4 milyar dolarl\u0131k ihracat hacmiyle d\u00fcnyan\u0131n ilk be\u015f \u00fclkesi aras\u0131nda yer ald\u0131\u011f\u0131n\u0131 belirten Kopuz, bu ba\u015far\u0131n\u0131n daha ileri ta\u015f\u0131nmas\u0131 gerekti\u011fini vurgulad\u0131.<br \/>\nKopuz, \u015eMS Kopuz\u2019un, Bunge\u2019nin 200 y\u0131l\u0131 a\u015fk\u0131n k\u00fcresel birikimini ve inovasyon g\u00fcc\u00fcn\u00fc T\u00fcrkiye\u2019deki sanayicilerle bulu\u015fturdu\u011funu belirterek \u015funlar\u0131 kaydetti:<br \/>\n\u201cBug\u00fcn tan\u0131tt\u0131\u011f\u0131m\u0131z \u00fcr\u00fcnler yaln\u0131zca yeni bir portf\u00f6y de\u011fil; \u00fcreticinin de\u011fi\u015fen maliyet yap\u0131s\u0131na, t\u00fcketici beklentilerine ve ihracat pazarlar\u0131n\u0131n taleplerine verilen stratejik bir yan\u0131tt\u0131r. \u00d6zel bitkisel ya\u011f \u00e7\u00f6z\u00fcmleri; vegan \u00fcr\u00fcnlerden f\u0131r\u0131nc\u0131l\u0131k uygulamalar\u0131na, s\u00fcr\u00fclebilir kremalardan dondurma ve \u015fekerleme \u00fcr\u00fcnlerine kadar bir\u00e7ok kategoride \u00fcreticiye farkl\u0131 se\u00e7enekler sunuyor. Shea bazl\u0131 \u00e7\u00f6z\u00fcmler de kakao ya\u011f\u0131na alternatif olu\u015fturmas\u0131 bak\u0131m\u0131ndan \u00e7ikolata ve \u015fekerleme sanayisinin rekabet g\u00fcc\u00fcne katk\u0131 sa\u011fl\u0131yor.\u201d<br \/>\n\u00d6zel bitkisel tereya\u011f\u0131 \u00e7\u00f6z\u00fcmlerinin, \u00f6zellikle vegan t\u00fcketim ve yeni nesil \u00fcr\u00fcn geli\u015ftirme a\u00e7\u0131s\u0131ndan \u00f6nem ta\u015f\u0131d\u0131\u011f\u0131na i\u015faret eden Kopuz, bu t\u00fcr \u00fcr\u00fcnlerin pastac\u0131l\u0131k ve zincir markal\u0131 \u00fcr\u00fcnlerde yeni bir fark\u0131ndal\u0131k olu\u015fturdu\u011funu ifade etti.<br \/>\n\u201cHedef 10 milyar dolarl\u0131k ihracat\u201d<br \/>\n\u015eemsi Kopuz, Bunge ve \u015eMS Kopuz i\u015f birli\u011finin, T\u00fcrkiye\u2019de t\u00fcketiciye daha eri\u015filebilir ve kaliteli \u00fcr\u00fcnler sunman\u0131n yan\u0131nda ihracat\u00e7\u0131ya da yeni kap\u0131lar a\u00e7t\u0131\u011f\u0131n\u0131 s\u00f6yledi.<br \/>\nKopuz, de\u011ferlendirmesini \u015f\u00f6yle s\u00fcrd\u00fcrd\u00fc:<br \/>\n\u201cBu yap\u0131lanmayla bir yandan T\u00fcrkiye\u2019deki t\u00fcketiciye daha eri\u015filebilir ve kaliteli \u00fcr\u00fcnlerin sunulmas\u0131na katk\u0131 sa\u011fl\u0131yor, di\u011fer yandan ihracat\u00e7\u0131m\u0131z\u0131n Amerika\u2019dan Latin Amerika\u2019ya, Afrika\u2019dan farkl\u0131 b\u00f6lge pazarlar\u0131na kadar daha rekabet\u00e7i bi\u00e7imde a\u00e7\u0131lmas\u0131na destek oluyoruz. Hedefimiz, 2030\u2019lu y\u0131llarda 3,4 milyar dolarl\u0131k sekt\u00f6r ihracat\u0131n\u0131 10 milyar dolar seviyelerine ta\u015f\u0131mak. Bu azim ve kararl\u0131l\u0131kla yolumuza devam edece\u011fiz.\u201d<br \/>\nKopuz ayr\u0131ca, bu hedefin s\u00fcrd\u00fcr\u00fclebilir bi\u00e7imde ger\u00e7ekle\u015febilmesi i\u00e7in girdi maliyetleri, \u00fcretim verimlili\u011fi, tar\u0131m-g\u0131da ekosistemindeki yap\u0131sal reformlar ve lojistik g\u00fcvenli\u011fin kritik ba\u015fl\u0131klar oldu\u011funa dikkati \u00e7ekti.<br \/>\nFiyatlar\u0131 art\u0131k yaln\u0131zca g\u0131da talebi belirlemiyor<br \/>\nEtkinlikte sekt\u00f6r\u00fcn k\u00fcresel g\u00f6r\u00fcn\u00fcm\u00fcne ili\u015fkin de\u011ferlendirmeler de \u00f6ne \u00e7\u0131kt\u0131. Palm ya\u011f\u0131 ve di\u011fer bitkisel ya\u011flarda fiyat ve tedarik dinamiklerinin art\u0131k yaln\u0131zca g\u0131da talebine ba\u011fl\u0131 olmad\u0131\u011f\u0131; biyodizel politikalar\u0131, ham petrol fiyatlar\u0131, enerji stratejileri, Ukrayna Sava\u015f\u0131, K\u0131z\u0131ldeniz gerilimi ve Avrupa Birli\u011fi Ormans\u0131zla\u015fma Y\u00f6netmeli\u011fi gibi ba\u015fl\u0131klar\u0131n sekt\u00f6r\u00fc do\u011frudan etkiledi\u011fi vurguland\u0131.<br \/>\nBu \u00e7er\u00e7evede, hammaddede alternatif kaynaklara ula\u015fabilen, \u00fcr\u00fcn form\u00fclasyonlar\u0131nda esneklik sunan ve \u00fcreticinin de\u011fi\u015fen maliyet ko\u015fullar\u0131na uyumunu kolayla\u015ft\u0131ran \u00e7\u00f6z\u00fcmlerin \u00f6n\u00fcm\u00fczdeki d\u00f6nemde daha fazla \u00f6nem kazanaca\u011f\u0131 ifade edildi.<br \/>\n\u201cDo\u011fru \u00fcr\u00fcn, do\u011fru konumland\u0131rma, do\u011fru teknik destek\u201d<br \/>\n\u015eMS Kopuz \u0130cra Kurulu \u00dcyesi ve CEO\u2019su Burak Kopuz da \u015firketin temel yakla\u015f\u0131m\u0131n\u0131n, d\u00fcnyadaki yeni g\u0131da teknolojilerini ve \u00e7\u00f6z\u00fcmlerini T\u00fcrkiye pazar\u0131na do\u011fru bi\u00e7imde ta\u015f\u0131mak oldu\u011funu s\u00f6yledi.<br \/>\nBunge ile \u00fc\u00e7 y\u0131ld\u0131r y\u00fcr\u00fct\u00fclen i\u015f birli\u011finin g\u00fc\u00e7l\u00fc bir ivme kazand\u0131\u011f\u0131n\u0131 ifade eden Kopuz, T\u00fcrkiye\u2019deki \u00fcreticilerin ihtiya\u00e7lar\u0131na g\u00f6re geli\u015ftirilen \u00fcr\u00fcnlerin sanayide kar\u015f\u0131l\u0131k buldu\u011funu belirtti.<br \/>\nBurak Kopuz, \u015funlar\u0131 s\u00f6yledi:<br \/>\n\u201cGer\u00e7ekle\u015ftirdi\u011fimiz faaliyetlerle d\u00fcnyada g\u0131da alan\u0131nda \u00f6ne \u00e7\u0131kan global \u00e7\u00f6z\u00fcmleri T\u00fcrkiye\u2019ye getirmeyi hedefliyoruz. Bu \u00e7\u00f6z\u00fcmleri inovatif yakla\u015f\u0131mlarla, rekabet avantaj\u0131 sa\u011flayacak bi\u00e7imde sanayiciye sunmay\u0131 ama\u00e7l\u0131yoruz. Do\u011fru \u00fcr\u00fcn, do\u011fru konumland\u0131rma ve do\u011fru teknik destekle bunu sa\u011fl\u0131yoruz.\u201d<br \/>\nYeni \u00fcr\u00fcnlerin \u00fcreticilere yaln\u0131zca hammadde alternatifi sunmad\u0131\u011f\u0131n\u0131, ayn\u0131 zamanda re\u00e7ete esnekli\u011fi, performans art\u0131\u015f\u0131, maliyet y\u00f6netimi ve ihracatta farkl\u0131la\u015fma imk\u00e2n\u0131 verdi\u011fini belirten Kopuz, lansman\u0131n sanayiyle birlikte geli\u015ftirme anlay\u0131\u015f\u0131n\u0131n g\u00fc\u00e7l\u00fc bir yans\u0131mas\u0131 oldu\u011funu kaydetti.<br \/>\n\u0130stanbul\u2019da ger\u00e7ekle\u015ftirilen lansmana, \u015eMS Kopuz Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u015eemsi Kopuz ve \u015eMS Kopuz \u0130cra Kurulu \u00dcyesi ve CEO\u2019su Burak Kopuz ev sahipli\u011finde, Bunge B\u00f6lgesel Ticari Lideri Mesut Bal\u0131k, Bunge Asya G\u0131da \u00c7\u00f6z\u00fcmleri Genel Ticari Lideri Katherine Huang, T\u00fcrkiye ve yurt d\u0131\u015f\u0131ndan sekt\u00f6r\u00fcn \u00f6nde gelen temsilcileri ile bas\u0131n mensuplar\u0131 kat\u0131ld\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130stanbul\u2019da d\u00fczenlenen lansmanda f\u0131r\u0131nc\u0131l\u0131k ve \u015fekerleme sanayisine y\u00f6nelik yeni nesil \u00f6zel ya\u011f portf\u00f6y\u00fcn\u00fc tan\u0131t\u0131ld\u0131. \u015eMS Kopuz Y\u00f6netim Kurulu Ba\u015fkan\u0131 \u015eemsi Kopuz, T\u00fcrkiye\u2019nin 3,4 milyar dolarl\u0131k at\u0131\u015ft\u0131rmal\u0131k ve \u015fekerli mamul ihracat\u0131n\u0131 2030\u2019lu y\u0131llarda 10 milyar dolar seviyesine ta\u015f\u0131ma hedefiyle \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 s\u00f6yledi.<\/p>\n","protected":false},"author":1,"featured_media":2183,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[],"manset":[],"class_list":["post-2182","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-pressio"],"_links":{"self":[{"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/posts\/2182","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/comments?post=2182"}],"version-history":[{"count":0,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/posts\/2182\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/media\/2183"}],"wp:attachment":[{"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/media?parent=2182"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/categories?post=2182"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/tags?post=2182"},{"taxonomy":"manset","embeddable":true,"href":"https:\/\/gezginraporu.com\/index.php\/wp-json\/wp\/v2\/manset?post=2182"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}